Modelinia Style Profile
Art Direction, Design, User Experience

Description:

Modelinia's Style Profile Quiz determines style through a series of interactive questions. The results connect users with clothes and content that best suit them. The quiz exists online at Modelinia.com, in Facebook as an app, and as an interactive kiosk at Westfield Mall shopping centers.

User account pages are created automatically after the quiz based on the style profile. They contain curated outfit suggestions based on clothes from their nearest Westfield Mall, fashion news, videos, gallery slide shows and events - all of which is easily shared through Facebook.

Destination Page


Information Architecture (Destination Page)


Information Architecture (Quiz Overview, Form)