Qualcomm - Harmony Campaign
Art Direction, Design
The Harmony campaign was a key experience in Qualcomm's recent site launch and re-brand in 2008.
The campaign connects people with technology through the metaphor that each person is an instrument in a living symphony. For every story that is engaged with, a new music scored is layered leaving users with endless possibilities and entertainment.
Photographer: Vincent LaForet
On location at: Alto Plaza Park, San Francisco
Models shot on green screen and composited
Art Direction, Design
The Harmony campaign was a key experience in Qualcomm's recent site launch and re-brand in 2008.
The campaign connects people with technology through the metaphor that each person is an instrument in a living symphony. For every story that is engaged with, a new music scored is layered leaving users with endless possibilities and entertainment.
Photographer: Vincent LaForet
On location at: Alto Plaza Park, San Francisco
Models shot on green screen and composited